Sunday, November 4, 2012

Origins are fascinating

HIGHWAY HOOKERS DOMESTIC HEDDERnew hedder

I’m always interested in the beginnings of things. Like where a certain sir name or even name comes from. Who started it or said it first.

I reads in the Bible where in Genesis it talks of how Kahless said , lets see what Adam names these critters and things, and for all eternity that’s what they will be called. I always wish the authors or translators would have expanded on that, like why did a cow become or called a cow, why did Adam call it that? Or a horse, why did Adam call in a horse? Etc.

The same origin search comes with me and my focus on the feet mainly toes. Of all the parts of the human body, the feet are so important yet drastically ignored. However for the sake of my point here.

In the search of origins, many have asked me why I concentrate my promotional efforts on finding the most petite feet and dainty toes on women. The origin as it relates to me in towing goes back to the unification of Highway Hooker Towing when I bumped into all things Hazzard County. When I reached that point, and converted things of Highway Hooker Toewing into Dixie Towing to be more Hazzard County correct, I wanted to take that Hazzard County image into my TV and print ads.

Now if ya’ll don’t know this, Daisy Duke, aka Catherine Bach who played daisy, was censored by CBS, that if she was going to go with the shorts there had to be some sort of leg covering, although in Beverly HillBilly’s Elley May Clampet wore short-shorts but no nylons. But CBS demanded that for Daisy.

Beyond that seems as though no matter what I stumble into the human female or at least foot and toes enter in. When searching for the perfect call letters for the only then as well as now radio station specifically for us in towing, the only ones that worked was KTOW, or KAY-TOW, that is until I had legendary country music radio personality Bill Mack of creator of the Midnight Cowboy Radio Network and Midnight Cowboy Trucker Radio from WBAP AM out of Texas, do some radio promo’s or liners when we carried the Overdrive Top Ten Countdown. He constantly pronounced the call letters that sounded like COW, not TOE,(TOW). So I emailed a picture of tiny nyloned toes along with instructions.

Of Course when we cranked up KTOW AM in Evanston Wyoming. The station was housed in all places in the same building by the landlord being, no less than a foot doctor.

Now beyond me.

My slogan We LUV TOES started when I saw in a Yellow Pages ad for the Star Garage of Ogden Utah, that went we don’t want your arms or legs just your tows.

Of course I’m not the only one.

Shortly after I temporarily located in Utah, I picked up a newspaper type publication of towing, called PhootNotes. Today that publication hails as TR FOOTNOTES, which I wish I would start getting in the mail there Mr. Candler.

But who was the first to call tow as toe? I’d like to think at times it was me, and I’d love to take credit for that, but I don’t think I can, just as I can’t claim that I was the first to use the cb slang term for a tow truck Hooker. Just maybe publicly .

Finally , am I the only one that took the idea, of loving tows(toes) to the TV screen, in kissing a models toes to demonstrate how I live to go towing>>T SHIRT? Maybe and to answer the question do these models feet stink? I only worked with one whose did, however I think it was due to prep time and immaturity. The best one? Our Ellay May, Duke aka Nurse GoodBody. Her little webbed toes have became the staple of much of our ads. However due to her being more preoccupied these days and getting ready to launch a new ad run to promote Dixie Toewing we are auditioning new talent. As to the combining the two words TOW and TOE into TOEW. A grand gal, who was our own on air sex counselor on KAWR in Gooding, came in one day, saw me hammering away on my keyboard, and said instead of all that just scrunch the words together take the mind work out of it, and get the idea across. This we have done and there that is. Oh the word Hooker? I got that from two sources.

The first was seeing the name describing a hot looking heavy dragin wagon out of Texas called the Happy Hooker. The second was on a set of T shirts my dear friend and mentor Tommy N Thompson of Boise TNT Towing. He did these T shirts up in 1977 somewhere that had a heavy tow rig, a light duty, and a silhouette of a scantly looking gal standing between that read , “ Our Hookers Handle All Sizes” So when a year later I started toewing in Hazzard, I started with Heavy Hooker Wrecker Service, refined in 1984 as Highway Hooker Towing, now spelled Highway Hooker Toewing. Which still runs in Tooele and Eagle Mountain Utah. And still owned by me. As part of Lone Eagle Choppers, there that was the start of Hazzard County Choppers here in Idaho.

So where did the Toe and Tow thing start? Like the owl in the tree that said it takes only three licks to get to the center of a Tootsie Pop, the world may never know.

Is there more to this?

Yes, but ya’ll will have to wait until Monday .

Keep Tween The Ditches,

my sig[2] my toew ad


Quote of the Day:
An ounce of loyalty is worth a pound of cleverness.
--Elbert Green Hubbard
2 Corinthians 3:6“He has made us competent as ministers of a new covenant—not of the letter but of the Spirit; for the letter kills, but the Spirit gives life.”

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